Ghost Spam is a danger to your website statistics. Your Google Analytics account will become overrun with it if you don't stay vigilant in combating it.
How focused are your marketing efforts? Do your customers know exactly what you stand for and why and when they should buy from you? If they do, there is a good chance you can charge a premium for it.
If you are awash in data, gets your hands dirty with the actual numbers. Don't always rely on charts and graphs created by someone else to tell you the story.
How do you represent pricing to your customers? Are you wishy washy or are you confident your market research has led you to price it appropriately for your target audience?
Management job is to make choices for the company. You can't have it all and if you try you will end up with a company that employees and customer find difficult to comprehend.